CHI Keratin Silk Infusion Hydrating Hair Serum

The new CHI Keratin line can instantly transform your dry, frizzy, keratin-depleted hair into healthy, smooth locks. This is achieved through the use of Keratrix, a highly sophisticated compound that utilizes a sustained-release system technology to provide all-day treatment and protection. Keratrix replenishes and protects the hair's natural keratin protein, dramatically improving elasticity and preventing future breakage, while also adding intense hydration that restores softness and shine.

Farouk Systems, a Houston-based company, manufactures CHI haircare and tools. CHI Silk Infusion, a key product in the lineup, helps strengthen dry, damaged hair. It dramatically improves elasticity, preventing future breakage, while adding intense hydration that restores softness and shine and reduces frizz.

The CHI Keratin line is designed to protect against heat damage, allowing you to use your flat iron or curling iron without worrying about damaging your hair. CHI's masques and treatments are luxuriously rich, formulated to add strength back to dry, damaged, or overworked hair. These deep-nourishing products repair hair with essential vitamins and antioxidants, improving the overall luster and appearance of your tresses.

To use these CHI products, apply a small amount onto the palm of your hand and work it evenly deep into towel-dried or blow-dried hair to retain moisture and achieve a smooth texture. Leave it in and style your hair as needed.

CHI was founded by Farouk Shami, a hairdresser who was allergic to ammonia and sought to create the first ammonia-free hair color. The brand has remained committed to crafting the finest ethical haircare. All CHI products are cruelty-free, paraben-free, and sulfate-free.

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